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The challenge with talking about sales presentations is that it immediately invokes an image of a one way conversation. The only thing that can be worse is if it included a PowerPoint presentation read by the presenter. To me selling and presenting are two different things that only on occasion and under specific circumstances go [...]
Now, I’m no Anthony Hopkins, but training in acting and theater has definitely enhanced my sales career. With one foot in the world of theater and the other in the realm of business, here are a dozen suggestions to help you perform effective sales presentations.